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Newsletter Archive 2008
Transitioning Away From Paid Links
It's well known that we do not buy links when we do link building for our clients. However, there are many times when we take on a client that has been buying links for some time, and they want to transition away from buying links. So should they stop cold turkey?
Date: 08.06.08
Coke Enters The Social Media Market In Brazil
I just read an interesting article over at TrendSpotting covering Coke's latest foray into social media marketing that I thought was interesting enough to share.
Date: 07.09.08
Use Google Website Optimizer For Easy Testing
Google announced today a new way for website-owners to test their webpages easily with Google Website Optimizer. Under the new Website Optimizer Technology Partner...
Date: 06.13.08
Useful Tips For Writing Effective Ads
In the Yahoo! Search Marketing Blog, Yahoo! Search Marketing Specialist, Sharon Goodsense has posted some highly useful tips and suggestions on the art of writing effective advertisements.
Date: 05.16.08
Reasons To Archive Your Emails In Gmail
Last Friday Google's Gmail Blog released 9 important reasons to archive emails in Gmail. Arching simply allows you to clean out your inbox without having to delete all of your messages.
Date: 04.21.08
The Secret To Twitter
I've been talking to lots of people about Twitter. Why is it so addictive? Why do new tools, shipped for it, like Quotably was tonight, get passed around so fast and talked about so much?
Date: 03.25.08
The Effectiveness Of Your Internal Link Structure
Question: How do I determine how I am best utilizing my PageRank? How do I know if my navigation is successful?
Date: 02.20.08
The Horror of Search Engine Penalties & Filters
There are two words that are guaranteed to strike fear into the heart of any website proprietor: penalties and filters. They damage rankings and ultimately may result in banishment from the search engines....
Date: 01.25.08
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